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GLOBAL version

Developing Business Ideas The Google Way Alison Course GLOBAL - Digital Certificate

How to develop business ideas the Google way. Marissa Mayer has led product management efforts at Google as Google's Vice President of Search Products & User Experience products. Her responsibi ...

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Product description

Product description

How to develop business ideas the Google way.

Marissa Mayer has led product management efforts at Google as Google's Vice President of Search Products & User Experience products. Her responsibilities cover such products as Google Search, Gmail, Google Chrome and Google Labs. She believes that ideas for new products can come from every employee and department within an organisation, and also from end users of the product or service.

In this course, Marissa explains how Google's open culture and flat management of the organisation encourages creativity and brilliant ideas. She explains how Google sets asides 20 per cent of each employee's time for creative projects and how this has proved to be a massive success. You will learn that Google do not make their product decisions on company politics but on data and facts. She explains how their focus on users and the software tools that keep users returning to Google has been at the centre of their success.

This course will be of great interest to business and IT professionals who want to learn more about Google's success and business practices that created this success.

The following product allows you to obtain a Digital Certificate / Digital Diploma confirming completion of the related e-learning course which serves as a formal proof of your newly gained skills. You will receive it after passing the course assessment with a score of at least 80%.
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Languages

Languages

English

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