1. Enter here: http://www.store.turbine.com
2. Select the product group of your interest
3. Find and select the product that corresponds with your purchase code.
4. Enter your code in the Promo Code field. Activation of the key will reduce the price of the code by 100%.
5. If you wish to continue shopping, select Continue Shopping option. Otherwise you can finalize the transaction by clicking Checkout and following the instructions on screen.

If you are unable to redeem the code using the method above, try the option below:

1. Enter here: https://myaccount.turbine.com/index.php
2. Create a new account or login to your existing and and follow the instructions on screen or enter your code in the field provided below the login screen.

If you are still unable to redeem the code using the instructions above, try the option below:

1. Login to Lord of the Ring Online game client.
2. Open the LotRO store
3. Click redeem code
4. Enter your code and click Apply